Kindle At Checkout

product-descr-book_v16688111_.jpg This is the email I received from Amazon kindle team in regards to a Kindle I purchased for a friend. Just want to share it with those who are wondering about the details involved with giving Kindle as a gift along with the other options you have at at checkout. For more information you may also see How to give Kindle as a gift. Use this information for what its worth as you try make your decision on whether or not to buy Kindle. I have changed the name of the recipient for the sake of privacy.

From Amazon Kindle Support <>
Date 2007/11/26 Thu PM 01:29:52 CST
To “” <>
Subject Welcome to Amazon Kindle

Dear John Doe,

Thank you for your purchase and welcome to Amazon Kindle.

We built Kindle with the goal of creating an exceptional and hassle-free reading experience. As such, we wanted to point out a few details before you get started on Kindle.

Your Kindle is automatically registered to the same account you used to make your purchase. This enables you to shop, purchase, and download books, newspapers, and magazines wirelessly from your Kindle device right out of the box. Your Kindle purchases are made using your existing default 1-Click payment method at If you wish to change the payment method associated with your Kindle, you can do so by visiting Manage Your Kindle on The gift recipient can register the device to their account right from the settings page on the device.

If you purchased your Kindle as a gift for someone else, you should deregister your Kindle device from your account. You can deregister your Kindle from the Settings page on the device or at Manage Your Kindle on The gift recipient can register the device to their account right from the settings page on the device.

You can start building your library before your Kindle even arrives by shopping for books, newspapers, magazines and more at the kindle store on Amazon’s unique wireless delivery system, Amazon Whispernet will auto-deliver your purchases directly to your Kindle. Once you receive your Kindle, you can also shop the same great selection directly from your device.

Here’s what you have to look forward to reading on your Kindle:

* More than 90,000 books including New York Times Best Sellers and New Releases for $9.99, unless marked otherwise.
* Top U.S. and International newspapers including The New York Times, The Wall Street Journal, The Washington Post, Le Monde, and Frankfurter Allgemeine.
* Top magazines including TIME, Forbes, and Atlantic Monthly – all wirelessly delivered to your Kindle before they hit the newsstands.
* More than 300 top blogs from the worlds of business, technology, sports, entertainment, and politics, including Slashdot, Techdirt, Boing Boing, FOX Sports, Michelle Malkin, and The Huffington Post.

We hope you enjoy reading on Kindle and look forward to hearing about your experience. Send us your feedback at kindle-feedback.


The Amazon Kindle Team

So there you have it from the “horses mouth” as they say. As you can see the process is quite simple and straight forward. Which is the main reason why numerous people are presently enjoying their Kindle as we speak and is giving some good feedbacks.If you want to know what questions people are asking, check out the Kindle forum here.


How To Give Kindle As A Holiday Gift

If you are planning to give kindle as a holiday gift, make sure you designate Kindle as a gift at checkout. That way, when the purchase is complete, the device will not be registered to your Amazon account. This means that you will not be charged for subsequent content purchases made by the gift recipient.

Now when the gift recipient opens the Kindle package and turn it on for the first time, he or she will simply need to “waltz” on over to and register Kindle to an active Amazon account. From then on, purchase made for that particular Kindle will be charge to that account for which he or she will be responsible.

What if you did not designate Kindle as a gift during checkout and still want to pass it on as a gift? In this case, you will need to de-register that particular Kindle from your account and instruct the gift recipient to re-register it to an active account upon receipt. From then on, he or she will be responsible for subsequent charges.


Can you give content as a gift to someone who already Own a Kindle? The answer…Since any content that you purchase for a particular Kindle is registered to your Kindle Account and stored in your own personal media library, you will not be able to pass it on as a gift to friend who owns another Kindle. At present, Amazon is not set up for that kind of transaction. One way around it is to give your friend an Amazon gift card and tell him or her specifically that it is for purchasing content for his or her Kindle. Or, you can sit with your friend at the computer online Kindle store, have him or her log in to their account, make a purchase with your credit, remove your credit card information from their account, then the can download read and enjoy.

As you can see, transferring content from Kindle to Kindle is an issue. Its synonymous with buying a book and after reading it loaning it to a friend. And since the book is yours, you should be able to do whatever you want to do with it. Right? Not quite…The question is, will Amazon allow you to do this? The answer…yes and no. Yes, If they can charge you a fee that is somewhat equivalent or close to the cost of the book for the transfer. And no…if they have to do it for free… just think about it. If they allow free Kindle to Kindle transfer, It will just be like giving away free books to the public. If that’s the case, then I would not need to buy any books from my Kindle store, All I would need to do is just get a Kindle and have my friend transfer all his books to my Kindle – for free. That is simply not going to happen.

More later.